Your Partner for Perfected Messaging
Content consulting services tailored to your business
Editing, writing and strategic support where you need it
Building trust, changing opinions, gaining customers, or teaching audiences: whatever the goal of your content, every word counts. I’m here to ensure your message is consistent, clear, and accurate.
With a rich background of over 15 years in agency and client-side marketing and communications, I bring a wealth of strategic support to organizations seeking to ensure consistent brand messaging, enhance content quality, and stay ahead of industry trends.
Whether you require ongoing assistance or have a specific project in mind, I can help—freeing you up to focus on bigger-picture tasks.
Core Services
Content Strategy Consulting
Drawing on 15+ years of experience across 9+ client verticals, I will work with you to create critical strategic documents for your clients.
Content strategies: either a comprehensive overview for all client media properties, or individualized per channel.
Content frameworks: guide content creation to support messaging consistency
Editorial style guides: ensure messaging consistency across copywriters
And more...
Copywriting
Creating or updating copy to ensure maximum audience relevance, achieve goals and objectives, and adherence to brand guidelines.
Websites
Blog posts
Social media posts
Press releases
Client presentations
And more...
Copyediting
Perfecting your copy with an eye toward grammar, spelling, adherence to style guides, clarity, tone, flow, and strategic intent.
Websites
Emails and newsletters
Blog posts
Social media posts
Press releases
Client presentations and deliverables
White papers
Educational content
And more...
Client & Industry Experience
I’ve had the amazing opportunity to work with the following clients in a digital marketing and communications capacity during my tenure at Edelman Public Relations, MullenLowe, The TJX Companies and Evolved By Nature.
Consumer Product Goods: Disney Consumer Products, Huggies, Silk Therapeutics, Unilever (I Can’t Believe It’s Not Butter)
Education: University of Notre Dame
Food & Beverage: Cointreau, Darden Restaurant Group (Olive Garden, Red Lobster), GrubHub
Manufacturing & Industry: Aptar Group, Dairy Management Incorporated
Medical: Silk Medical Aesthetics
Pet Care: The Nutro Company (a division of Mars, Inc)
Retail: The TJX Companies, Ulta Beauty
Science & Technology: Evolved By Nature, indeed.com, Intel
Travel & Tourism: Disney Cruise Lines, Disney Parks, United Airlines
Partner with me for:
Breadth of Experience
With clients ranging from Fortune 100 companies to tech startups, I have a unique understanding of the ins and outs of a wide range of businesses, and I’ve played a key role in steering digital marketing and communications strategies for these organizations.
Strategic Thinking
Without a strategic vision and goals, content is meaningless. I am passionate about ensuring content has a clear purpose and will achieve objectives. I have a proven track record of developing successful content strategies and frameworks, and I understand how to edit content according to your goals.
Reliability and Trust
My client relationships are of the utmost importance, and it’s my nature to over-communicate, anticipate needs, and deliver with excellence. My job is to make you and your company shine!
Professional Affiliations & Certifications
Get in touch!
Please reach out with questions or project needs.
Email
meg.roberts70@gmail.com